The price you see is the price you pay.
What does it cost you today to make content by hand?
Enter your real numbers. The calculator invents nothing: it shows what your content costs you today, and you make the comparison with the plan price yourself.
In your currency. Leave it empty and we only show hours.
13 hours per month making content by hand.
Math: pieces × minutes × 4.33 weeks per month. Nothing else.
How much of that Gancho saves you depends on how you use it: generating takes seconds, and reviewing and approving is still yours.
Every week without publishing is reach that doesn't come back.
Sep 2026
Simple plans, no nonsense.
Start free and upgrade whenever you need to.
Prices are in Argentine pesos (ARS) and billing is via Mercado Pago in Argentina. Your bank converts at its own rate.
Free
Try the hook: 2 generations a day, free.
Free forever. No card needed.
- Try it every day without entering a card
- Hooks and ideas for your next video, in seconds
- Know whether your hook retains before you shoot it
- Industry packs and trend-fed inspiration, from day one
- Pieces carry a Gancho watermark
Coming soon
- A browser extension to take Gancho everywhere
Pro
All your content, in your voice, every day.
≈ $255 per generation
Save $101.800 with the yearly plan
- From one loose idea to your whole content week
- Everything in your voice: you explain it once, it stays that way
- Scripts, captions, carousels and images ready to post
- Know what's wrong with your Reel before you publish it
- Analyze your profile, plan your month and export it all (.docx, CSV)
Coming soon
- Connect your networks and Gancho publishes for you
- Trends in your niche, detected by Gancho every week
10-day right of withdrawal (Law 24.240)
No lock-in · Cancel anytime · Regional pricing
Studio
RecommendedAll your social content, ready every week.
≈ $180 per generation
Save $215.800 with the yearly plan
- The Auto-Pilot builds and schedules your week; you approve each piece
- Everything in Pro, with 3 times the text and image quota
- Bring your team in and hand clients a PDF report
- Your editorial calendar and business plan, written by Gancho
Coming soon
- Connect your networks and Gancho publishes for you
- Trends in your niche, detected by Gancho every week
- Real data on what your competitors publish
10-day right of withdrawal (Law 24.240)
No lock-in · Cancel anytime · Regional pricing
Agencia
For teams running multiple brands.
≈ $107 per generation
Save $429.800 with the yearly plan
- The Auto-Pilot builds and schedules your week; you approve each piece
- Studio's tools and Piloto, with 10 times the text and image quota
- Up to 10 team members
- 30 reels per month
Coming soon
- Up to 10 brands, each with its own Brand Kit (voice, tone, brief)
10-day right of withdrawal (Law 24.240)
No lock-in · Cancel anytime · Regional pricing
Everything above works today. What we're building is listed separately, on the roadmap, and you don't pay for it: when it ships, it joins your plan at no extra cost.
Prices in ARS. You pay with Mercado Pago. Cancel whenever you want.
Questions before choosing? We reply, usually within 24 business hours.
Write to hola@gancho.techRunning several brands?
Look at the agency plansWhat each plan includes
| Feature | Free | Pro | StudioRecommended | Agencia |
|---|---|---|---|---|
| Never run out of things to post: hooks, scripts, captions and replies | Included2/day Hooks & Ideas only, with a Gancho watermark | Included200/mo | Included600/mo | Included2000/mo |
| Carousels and covers with your brand, without opening an editor | Not included | Included25/mo | Included75/mo | Included250/mo |
| Generation tools unlocked | Included2 tools Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier | Included30 tools Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier | Included34 tools Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier | Included34 tools Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier |
| Formats for every platform | Not included On Free: hooks and ideas adapted per platform. Full pieces (script, caption, carousel, image) start with Pro | Included5 platforms | Included5 platforms | Included5 platforms |
| From one idea to your whole week (the orchestrator) | Not included | Included You give it the topic, it comes back with angles and builds the days with hook, script and caption | Included You give it the topic, it comes back with angles and builds the days with hook, script and caption | Included You give it the topic, it comes back with angles and builds the days with hook, script and caption |
| The Pilot writes, designs and schedules your whole week | Not included | Not included | Included30 pieces/mo Assisted: every piece waits for your ok. It ends up ready and scheduled; uploading is yours | Included30 pieces/mo Assisted: every piece waits for your ok. It ends up ready and scheduled; uploading is yours |
| Competitor Spy, Niche Trends, Editorial Calendar and Business Plan | Not included | Not included | Included | Included |
| Generation priority | Not included | Included | Included | Included |
Never run out of things to post: hooks, scripts, captions and replies
Free
Hooks & Ideas only, with a Gancho watermark
Pro
Studio
Agencia
Carousels and covers with your brand, without opening an editor
Free
Pro
Studio
Agencia
Generation tools unlocked
Free
Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier
Pro
Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier
Studio
Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier
Agencia
Out of the full catalog: creation, analysis, design, sales and strategy. Each plan opens a tier
Formats for every platform
Free
On Free: hooks and ideas adapted per platform. Full pieces (script, caption, carousel, image) start with Pro
Pro
Studio
Agencia
From one idea to your whole week (the orchestrator)
Free
Pro
You give it the topic, it comes back with angles and builds the days with hook, script and caption
Studio
You give it the topic, it comes back with angles and builds the days with hook, script and caption
Agencia
You give it the topic, it comes back with angles and builds the days with hook, script and caption
The Pilot writes, designs and schedules your whole week
Free
Pro
Studio
Assisted: every piece waits for your ok. It ends up ready and scheduled; uploading is yours
Agencia
Assisted: every piece waits for your ok. It ends up ready and scheduled; uploading is yours
Competitor Spy, Niche Trends, Editorial Calendar and Business Plan
Free
Pro
Studio
Agencia
Generation priority
Free
Pro
Studio
Agencia
No lock-in, no fine print.
- 10-day right of withdrawal (Law 24.240)
- If you cancel, you keep access until the end of the paid period.
- Pay with Mercado Pago. You can pay in installments with your card.
You never run out of things to post.
Gancho writes and designs your whole week in your voice, and leaves it scheduled and ready to publish. You post it, whenever you want.
Start free today. 2 generations per day, no card.